Strategic brand consulting for lifestyle and wellness brands ready to scale with clarity, without the agency overhead.

At your service

I blend commercial strategy with creative execution to craft positioning, storytelling, design, and messaging that connects with and converts the right audiences.

Partnering with brands on a fractional, contract, or project basis, I deliver results without the layers or overhead of an agency.

Close-up of honeycomb with a honey bee on the comb.

Brand & Marketing Strategy

Positioning, propositions, audience insight, go-to-market, partnerships.

Camera, seashell, coconut on sandy beach.

Brand Identity

Visual identity, brand guidelines, tone of voice.

Sunlight reflecting on calm ocean water surface.

Creative Direction & Execution

Campaigns, launches, messaging, copywriting, analysis.

PACKAGES

Find your Brand Honey

Customisable packages designed to get you unstuck, focused, and growing.

  • Get clarity on where your brand is now and where it needs to go.

    A strategic audit that identifies gaps, opportunities, and priorities so you can move forward with focus and ease.

  • Our signature package.

    A clear strategy designed to strengthen your brand, attract more customers, and help you lead your category in the way only you can.

  • A refined, distinctive visual identity grounded in strategy, not trends.

    For brands ready to look and feel like the next version of themselves.

  • Tailored brand and marketing support across campaigns, launches, content, digital, partnerships, and activations and more.

  • Access to me as an embedded brand partner to help you execute your roadmap with consistency and care on an ongoing fractional or contract basis.

  • A focused 60-minute session to unpack a challenge, gain clarity, and decide your next best move.

Client love

  • "Wow wow wow, Caity. I’m out of words. I haven’t really truly believed in this more now that I adore the whole brand. I love every single thing!"

    Klara Wester, Däily Hydration

  • "I have to tell you how impressed I am with everything you’ve done. Everything is exactly how I’ve been wanting it to look but haven’t been able to put on paper.”

    FMCG Client

  • “Thank you so much for our workshop yesterday. I feel clear & excited & supported. I really appreciate you!”

    Lizzy Criner, The Bronte Dispensary

Ready to find your Brand Honey?

Stop chasing customers. Start attracting them.