Strategic brand consulting for lifestyle and wellness brands ready to scale with clarity, without the agency overhead.
At your service
I blend commercial strategy with creative execution to craft positioning, storytelling, design, and messaging that connects with and converts the right audiences.
Partnering with brands on a fractional, contract, or project basis, I deliver results without the layers or overhead of an agency.
Brand & Marketing Strategy
Positioning, propositions, audience insight, go-to-market, partnerships.
Brand Identity
Visual identity, brand guidelines, tone of voice.
Creative Direction & Execution
Campaigns, launches, messaging, copywriting, analysis.
PACKAGES
Find your Brand Honey
Customisable packages designed to get you unstuck, focused, and growing.
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Get clarity on where your brand is now and where it needs to go.
A strategic audit that identifies gaps, opportunities, and priorities so you can move forward with focus and ease.
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Our signature package.
A clear strategy designed to strengthen your brand, attract more customers, and help you lead your category in the way only you can.
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A refined, distinctive visual identity grounded in strategy, not trends.
For brands ready to look and feel like the next version of themselves.
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Tailored brand and marketing support across campaigns, launches, content, digital, partnerships, and activations and more.
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Access to me as an embedded brand partner to help you execute your roadmap with consistency and care on an ongoing fractional or contract basis.
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A focused 60-minute session to unpack a challenge, gain clarity, and decide your next best move.
Client love
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"Wow wow wow, Caity. I’m out of words. I haven’t really truly believed in this more now that I adore the whole brand. I love every single thing!"
Klara Wester, Däily Hydration
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"I have to tell you how impressed I am with everything you’ve done. Everything is exactly how I’ve been wanting it to look but haven’t been able to put on paper.”
FMCG Client
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“Thank you so much for our workshop yesterday. I feel clear & excited & supported. I really appreciate you!”
Lizzy Criner, The Bronte Dispensary